The new trend in coffee-on-the-go

Flocafe Espresso Room Street (1) The most attractive investment proposition in the coffee market

FLOCAFE, the coffee network with the biggest history in Greece, a subsidiary of Vivartia and a member of MIG, keep the deep knowledge of the Greek consumers’ needs in mind and show trust in the perspectives of the Greek business activity, innovate for one more time and present a new, breakthrough, modern concept, FLOCAFE Espresso Room street. It’s a new store model that answers to the latest trend of coffee on-the-go and delivery.

 

The new concept is small, approx. 50-60 sq.m, located in places which are ideal for a quick stop to get coffee or a snack, modern and always “on point”, based on the expertise of the baristi and not compromising the value of the absolute coffee experience. FLOCAFE Espresso Room street has already started developing a network of stores based on this rationale, becoming the ideal go-to place for coffee, together with an attractive, low cost investment proposition in the local and global coffee markets.

The businessmen who invest in FLOCAFE Espresso Room street can have access to tools provided by organized corporate departments such as the technical department, research & development department, marketing, operations, quality assurance etc. The support in finding real estate, people training, the marketing activities aiming at the promotion of the store, the workflow and operational issues management by expert consultants are only a part of the services that remain at the disposal of each and every investor.

The customer’s experience in FLOCAFE Espresso Room begins with the ambient and cozy atmosphere, the smell of freshly ground coffee and the huge variety of quality, innovative products and ends in the ideal price-quality ratio in each and every product prepared by expert baristi according to the World Barista Championship standards.

Since the opening of very first store 22 years ago and to this day, FLOCAFE consistently invest in innovation, quality and research and development aiming at the steady improvement of the consumer’s experience and the constant evolution alike, so that the can remain the ideal choice for consumers and to potential investors in a modern business with a rich heritage and an extensive know-how.